How Dunhill Professional Search & Government Solutions put faces in their job ads without a camera, and lifted LinkedIn post impressions 158% in their first week. Canonical: https://recruitmentads.com/customers/dunhill Customer story[Dunhill Professional Search & Government Solutions](https://www.linkedin.com/company/dunhill-government-solutions) # Dunhill lifted LinkedIn post impressions **158%** in their _**first week**_ Dunhill recruits for security-cleared federal IT roles, the kind you do not put on camera. Their recruiters make the recruitment videos themselves and post them to a LinkedIn following of more than 150,000. - Wilmington, NC - About 12 people - Cleared federal IT - \~50 open roles - Organic only - Customer since Feb 2026 +158% Post impressionsFirst seven days · February 2026 Up to89% Engagement on individual video postsFirst seven days · static posts got 3% or less Organic LinkedIn, no paid promotion behind any of it. Both numbers come from that first week, not a running average. Create your recruitment ad[Schedule 15 min demo](https://recruitmentads.com/customers/dunhill#book-demo) A real Dunhill post · Release Engineer SME, TS/SCI clearance ![Rob Stewart, VP, Dunhill Professional Search & Government Solutions](https://recruitmentads.com/customers/dunhill/rob-stewart.jpg) > “The engagement rate is crazy good.” Rob Stewart, VP, Dunhill Professional Search & Government Solutions What they did ## Dunhill put faces in their job posts without a camera Dunhill fills cleared federal IT roles: Secret, Active Secret, TS/SCI. LinkedIn rewards faces and motion, so they went looking for a way to make recruitment video without a shoot. Their recruiters build the videos themselves on Dunhill's own template, then post them to the company page. Each one goes out three times: from the recruiter, from Dunhill, and from Rob. No media budget behind any of it. The approach ### Only the person is generated An AI professional stands in for a real one, in a workplace that resembles the job. Everything else in the video comes from Dunhill: the vacancy details and the branded template RecruitmentAds built for them. Service Desk Program Manager, Secret clearance. The person on screen is generated, not a Dunhill consultant. The workflow ## How every video on this page was made Five screens, run by Hannah Hayden and the other Dunhill recruiters across about fifty open roles. Recruitment video with no shoot to book and no agency brief to write. 01 ### Start from a live vacancy Paste the URL of a Dunhill vacancy. The page already holds everything the video needs: role, clearance level, location, salary band. No rewrite, no brief. 02 ### Pick who appears in it The recruiter gets several AI professionals for the same role and picks one. Every variant sits inside Dunhill's own branded template, so nothing off-brand ships. > “Everyone agreed it looks fantastic!” Rob Stewart, VP, Dunhill · on the branded template · Email, 10 March 2026 03 ### Add the voice-over The recruiter picks an accent, then a male or female voice, and the voice-over is generated over the video. 04 ### Add the music Music comes from a searchable library. Type a mood, audition tracks, lock one in and it is on the timeline. 05 ### Export it and post it The export is a 1:1 square, fourteen seconds long. Dunhill posts it on their own company page. An illustration of how the video sat in the feed, not a screenshot. The copy shown is taken from the vacancy itself rather than from Dunhill's actual post. Dunhill Professional Search & Government Solutions 153,000+ followers 1w Jr. Software Developer, Active Secret clearance. Remote near San Antonio, TX or Washington, DC. $60,400–$95,000. Apply via the link in the comments. The posts ## Six of the recruitment videos Dunhill has posted A sample of what their recruiters have posted, all from the same branded template, 1080×1080 and fourteen seconds each. Click any card to play the full video with sound. TS/SCI clearance ### Release Engineer SME Arlington, VA · 3 days a week onsite $130,000 – $200,000 Secret clearance ### Service Desk Program Manager Arlington, VA · onsite $150,000 – $176,000 Active Secret clearance ### Jr. Software Developer Remote near San Antonio, TX or Washington, DC $60,400 – $95,000 Secret clearance ### Database Engineer Remote · Washington, DC or San Antonio, TX $97,300 – $130,452 Federal environment ### Asset Manager Hybrid · 3 days a week Washington, DC $140,000 – $170,000 Federal program ### Service Desk Manager Federal identity and authentication environment Salary bands and clearance levels are Dunhill's own, taken from the vacancies. Each video closes on a Dunhill end card, so these tiles loop the opening seconds and stay on the video itself. [More recruitment video examples →](https://recruitmentads.com/recruitment-video) In their words ## What Dunhill said > I've posted quite a few. I gotta tell you the engagement rate is crazy good — I've got some in the 89% engagement, where the static ad was getting three or less. ![Rob Stewart, VP, Dunhill Professional Search & Government Solutions](https://recruitmentads.com/customers/dunhill/rob-stewart.jpg)Rob StewartVP, Dunhill Professional Search & Government SolutionsOnboarding call, 26 February 2026 > “It's been working great… the vids are awesome!” Email, 23 March 2026 > The generated images are awesome! I've definitely noticed the improvements, especially when creating home office settings. You also don't have to be nearly as descriptive… ![Hannah Hayden, Technical Recruiter, Dunhill Professional Search & Government Solutions](https://recruitmentads.com/customers/dunhill/hannah-hayden.jpg)Hannah HaydenTechnical Recruiter, Dunhill Professional Search & Government SolutionsEmail, July 2026 > “Post impressions are up a 158%… in the last seven days.” Dunhill team · Onboarding call, 26 February 2026 Notes ## What to know about this page 1. 01 The professionals in these videos are AI-generated stand-ins, not Dunhill staff, consultants or candidates. Dunhill's own people hold clearances and stay off camera by design. 2. 02 Both figures here are first-week results from February 2026. They show the format landing quickly at Dunhill. They are not a sustained average or a benchmark to plan against. 3. 03 Nothing was paid. These went out as ordinary posts on Dunhill's own company page, with no promotion behind them. Who else this fits ## You do not need a camera to put people in your job ads. - Healthcare - Defence & government - Security & infrastructure - Financial services Dunhill started in February 2026 and were still making videos six months later. Paste one of your own vacancies to see what your template would produce, or book fifteen minutes on a live role. Create your recruitment ad[Schedule 15 min demo](https://recruitmentads.com/customers/dunhill#book-demo)