pinksquid.com homepage, captured 3 September 2026
Pink Squid logo

Agency profile

Pink Squid

pinksquid.com

London employer branding agency doing EVP research, campaigns and early careers work for large UK and international employers.

Best for: Large employers running early careers and graduate hiring, and consumer, professional services and industrial groups that want a researched employer brand and campus or experiential activity in the UK and internationally.

Employer branding agenciesRecruitment marketing agenciesUnited KingdomUnited StatesIndependent

Unclaimed profile. Nobody at the agency has edited it.

Head office
London, United Kingdom
Delivers in
United Kingdom, United States
Ownership
Independent
Facts checked
3 September 2026
Founded
2009

Founded

People
51-200

People

Awards won
2

Awards won

Clients named
27

Clients named

Open roles
2

Open roles

LinkedIn followers
14,337

LinkedIn followers

Overview

What they do

Written from their own pages and the public record, checked 3 September 2026.

Pink Squid is an employer branding and recruitment marketing agency. Its HQ is London, United Kingdom. Its size band is 51-200 (LinkedIn, read 2026-09-03). Tsz Wing Wu and Manjoor Azizul have controlled the independent company since 6 April 2016. It appears here under employer branding and recruitment marketing.

Our take

Early careers is the spine of the record. The awards page runs from 2017 to 2025 and graduate, student and campus categories appear in almost every year, for ICAEW, Vodafone, Deloitte, KPMG and Capgemini. The KPMG case study is the clearest example of what they actually do well: a physical campus event with a follow up social series, not a poster campaign. The Alshaya work shows the same method applied to volume retail hiring abroad. The caution is that the site is thin on process. There is no published team page, no named leadership, and the services page describes outcomes rather than deliverables, so scope has to be pinned down in conversation.

Services

What they sell

Service lines named on their own site. We do not add a service an agency does not publish.

  • EVP research
  • Employer brand creative
  • Recruitment advertising campaigns
  • Social content
  • Careers site
  • Recruitment video
  • Internal comms
  • Early careers

Fees, engagement model and the register sit in the company facts below.

Work

2 case studies

Published by the agency on its own site. We summarise them, and link to one.

Alshaya Group

National Employer Brand

Employer brand for a retail group hiring at scale in Saudi Arabia, researched on site through interviews with current employees, then built as a Moments made campaign carrying employee stories designed to work as peer recommendation.

Read it on pinksquid.com

KPMG

Early Careers Personal Brand Day

Campus activation at Sheffield Hallam University built to make a professional services firm feel reachable, running CV consultations, headshots, video for creative CVs, styling advice and a programme matching quiz, followed by a social series using student footage.

Clients named on their own site, not confirmed with the client

  • KPMG
  • Alshaya Group
  • Veolia
  • Sanofi
  • IBM
  • Capgemini
  • Vodafone
  • ICAEW
  • Udemy
  • Harrods
  • Burberry
  • Amazon
  • UBS
  • Uber
  • Just Eat
  • London Stock Exchange Group
  • Sage
  • Medivet
  • Cleveland Clinic London
  • Unlocked
  • Super Group
  • Novo Nordisk
  • Legal & General
  • The White Company
  • Costa
  • Lidl
  • GE

Recognition

Awards

Read from each awarding body's own winner list. Named here, never linked.

  • 2025RAD AwardsEvents and Experiential (KPMG, You Belong Here: Personal Brand Day)Win
  • 2025RAD AwardsEmployee Engagement (Sanofi, Influencer Community)Win

Inside the agency

People and channels

Leadership named on their own site, and the accounts they publish from. Follower counts are as each account showed them on the day we read it.

Channels, read 3 September 2026

  • LinkedIn @pinksquidagency14,337 followers
  • Instagram @pink_squid
  • TikTok @pinksquidltd
  • X @Pink_squid
  • YouTube @UCotLUpMwHqSby9I72TS7ALQ

Third party

Reviews and press

Scores as each site reported them on the day we read it. We do not verify them and we do not link to them.

Review sites

3.7 / 5

Glassdoor

from about 40 employee reviews, read as a web search result summary because the page could not be read directly

Press

    Newsletter: not-published. The blog is called Inkblot and is mostly team profiles and studio pieces rather than market commentary.

    Hiring

    Careers

    Counted on their own jobs page on the day we read it.

    2roles listed on their own jobs page

    Two roles listed on 3 September 2026, a Strategist and a Project Manager, with no location given on the listing page.

    See the roles on pinksquid.com

    The record

    Company facts

    From Companies House and their own site, not from a data broker.

    Head office
    London, United Kingdom
    Offices
    London, United Kingdom / Dallas, United States
    Delivers in
    United Kingdom, United States
    Team size
    51 to 200 people
    Legal name
    PINK SQUID LIMITED
    Company number
    07036553
    Incorporated
    2009 (their own pages say 2010)
    Ownership
    Independent
    Register
    Active, last total exemption full accounts made up to 31 December 2025Trades under SIC 82990 - Other business support service activities not elsewhere classified
    Commercial model
    Not published

    Before you brief them

    Questions to ask them

    The gaps this profile cannot close for you.

    1. 01Who would lead your account. The site names no leadership and publishes no team page, and the join page describes 64 people across 31 countries.
    2. 02How the London and Dallas offices split work, and which one would deliver a campaign running in both markets.
    3. 03Which of the awards on the awards page are wins and which are shortlists. The page lists an award body and client but not the result.

    Questions and answers

    Questions about Pink Squid

    Facts from the sources at the foot of the page. No opinions here.

    Who owns Pink Squid?

    Two individuals, Tsz Wing Wu and Manjoor Azizul, each holding between 25 and 50 per cent of the shares and voting rights since 6 April 2016. There is no corporate owner on the register (Companies House, read 2026-09-03).

    How big is Pink Squid?

    The LinkedIn company page shows a size band of 51 to 200 employees (LinkedIn, read 2026-09-03). The agency's own join page says 64 people across 31 countries speaking 23 languages (pinksquid.com join page, read 2026-09-03).

    Which clients has Pink Squid worked with?

    Its work and awards pages name KPMG, Alshaya Group, Veolia, Sanofi, IBM, Capgemini, Vodafone, ICAEW, Harrods, Udemy, Cleveland Clinic London and London Stock Exchange Group among others (pinksquid.com work and awards pages, read 2026-09-03).

    What does Pink Squid do?

    It names twelve services: employer branding, activation and social media strategy, early careers, EVP and TVP, data insight, education marketing, diversity equity and inclusion, film and motion, careers websites, employee engagement, zero click influence and recruitment marketing (pinksquid.com services page, read 2026-09-03).

    Where is Pink Squid based?

    London at 24 Pepper Street, SE1 0EB, which is also its Companies House registered office, and Dallas at 3309 Elm Street, Suite 102-205, Texas 75226 (pinksquid.com contact page and Companies House, read 2026-09-03).

    Does Pink Squid do recruitment video?

    Yes, Pink Squid lists recruitment video on its own site (read 3 September 2026).

    Does Pink Squid do careers sites?

    Yes, Pink Squid lists careers sites on its own site (read 3 September 2026).

    Does Pink Squid do EVP research?

    Yes, Pink Squid lists EVP research on its own site (read 3 September 2026).

    Does Pink Squid do media buying?

    No. Pink Squid does not publish media buying as a service (checked 3 September 2026).

    What is Pink Squid's pricing model?

    Not published; Pink Squid quotes after scoping (checked 3 September 2026).

    Does Pink Squid deliver outside the United Kingdom?

    Yes. Pink Squid states delivery in United Kingdom and United States (read 3 September 2026).

    What awards has Pink Squid won?

    We record 2 award entries for Pink Squid, the most recent in 2025, from RAD Awards. Read from each awarding body's own winner list (checked 3 September 2026).

    What do review sites say about Pink Squid?

    Glassdoor reports 3.7 out of 5 from about 40 employee reviews, read as a web search result summary because the page could not be read directly. These are figures each site showed on the day we read it. We did not verify them and we do not turn them into a rating.

    Is Pink Squid hiring?

    Pink Squid publishes a jobs page. It listed 2 roles (read 3 September 2026). Two roles listed on 3 September 2026, a Strategist and a Project Manager, with no location given on the listing page.

    Is Pink Squid independent?

    Yes. Pink Squid is independently owned (read 3 September 2026). We read the ownership from the register, company number 07036553.

    What case studies has Pink Squid published?

    Pink Squid publishes Alshaya Group, "National Employer Brand" and KPMG, "Early Careers Personal Brand Day" on its own site (read 3 September 2026). We summarise each one on this page.

    How does Pink Squid compare with Blackbridge Communications?

    Pink Squid is in London, United Kingdom, 51 to 200 people, independent, and publishes evp research, employer brand creative, recruitment advertising campaigns and social content. Blackbridge Communications is in London, United Kingdom, 11 to 50 people, group owned, blackbridge eot limited, and publishes evp research, employer brand creative, recruitment advertising campaigns and media buying. Facts only: we do not rank them.

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    Added when the agency claims this profile

    LogoNamed contactContact emailBudget fromTypical engagementLanguagesAvailabilityFounder interview

    Also on record

    Similar agencies

    Researched under employer branding agencies, on the same facts. Firms without a published profile carry no link yet.

    AgencyHead officeSizeOwnershipPublishes
    Blackbridge CommunicationsLondon, United Kingdom11 to 50 peopleGroup owned, Blackbridge EOT LimitedEVP research, Employer brand creative, Recruitment advertising campaigns
    BrandPointZeroBristol, United Kingdom11 to 50 peopleGroup owned, Pointzerogroup LimitedEVP research, Employer brand creative, Recruitment advertising campaigns
    ChatterLeeds, United Kingdom11 to 50 peopleGroup owned, MPM Group LimitedEVP research, Employer brand creative, Recruitment advertising campaigns
    Havas PeopleLondon, United Kingdom201 to 500 peopleGroup owned, Havas, through Havas UK LimitedEVP research, Employer brand creative, Recruitment advertising campaigns
    ThirtyThreeLondon, United Kingdom51 to 200 peopleGroup owned, Inspirit Pine Bidco LimitedEVP research, Employer brand creative, Recruitment advertising campaigns
    WiserLondon, United Kingdom51 to 200 peopleIndependentEVP research, Employer brand creative, Recruitment advertising campaigns
    Sources (18)
    1. pinksquid.com homepage (read 3 September 2026)
    2. pinksquid.com services page (read 3 September 2026)
    3. pinksquid.com about page (read 3 September 2026)
    4. pinksquid.com work index (read 3 September 2026)
    5. pinksquid.com case study, Alshaya Group (read 3 September 2026)
    6. pinksquid.com case study, KPMG Personal Brand Day (read 3 September 2026)
    7. pinksquid.com awards page (read 3 September 2026)
    8. pinksquid.com contact page (read 3 September 2026)
    9. pinksquid.com join page (read 3 September 2026)
    10. pinksquid.com blog index, Inkblot (read 3 September 2026)
    11. LinkedIn company page, Pink Squid (read 3 September 2026)
    12. Companies House, PINK SQUID LIMITED 07036553 overview (read 3 September 2026)
    13. Companies House, PINK SQUID LIMITED persons with significant control (read 3 September 2026)
    14. Companies House, PINK SQUID LIMITED filing history (read 3 September 2026)
    15. RAD Awards winners 2025 (read 3 September 2026)
    16. RAD Awards winners 2026, no Pink Squid win listed (read 3 September 2026)
    17. Glassdoor reviews for Pink Squid, read as a web search result summary because the page could not be read directly (read 3 September 2026)
    18. RAD Awards agency archive page for Pink Squid, which lists entries but does not separate wins from shortlists (read 3 September 2026)

    Cite this profile

    RecruitmentAds, "Pink Squid", https://recruitmentads.com/agencies/pink-squid, last verified 3 September 2026.

    Relationship with RecruitmentAds: none. It does not affect listing or order. How this directory works.

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